Deutz AG‘s presence at EIMA reaffirmed the German manufacturer’s diversification trends in response to current market challenges. The company is expanding its range of electrified solutions alongside its diesel engines and concrete hydrogen-powered offerings. At Eima, Deutz AG primarily aimed to strengthen its business in the traditional internal combustion engine segment while realigning its “green” portfolio to meet market demands for electrification and alternative fuels. This strategy, emphasized by Deutz CEO Sebastian Schulte in recent months, was reinforced at Eima with a commercial approach to electrification that shifted from providing…
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